Vaga de Head of Consumer Communications, Brazil
1 vaga: | Publicada em 30/04
- A Combinar
Sobre a vaga
Amazon Brazil is seeking an experienced strategic, self-motivated, creative and
analytical communications professional with a proven track record of developing
effective consumer communications programs for large, fast-moving, global
organizations. The Senior Manager, Consumer Communications for Brazil will create
awareness across our key audiences, develop and implement content, channels and
processes for local programs for Amazons core Retail business, including shopping
events and Amazon Prime. This role will collaborate closely with the business and
key stakeholders such as Public Policy, Marketing, Legal, and communications
leaders to launch and provide on-going strategic communications support for key
services and initiatives. They should also have experience in corporate
reputation, as well as crisis and issues management.
The successful candidate should have leadership experience and have demonstrated
expertise in media relations, social media and influencer relations, as well as an
entrepreneurial and goal-oriented approach. Balancing both the strategic and the
tactical, they should enjoy working in a fast-paced, start-up culture, and, when
the job requires, roll up their sleeves and get the job done independently with
the same obsessive attention to quality and detail. They should be proficient in
providing counsel to senior leaders, helping them make informed business
decisions. Key job responsibilities
" Oversee and manage Stores communications, including all strategic communications
plans for core retail areas covering retail strategy, consumer campaigns, news
generation and product placement
" Develop industry leading integrated Consumer campaigns around our biggest and
most meaningful key retail moments (notably Prime Day and Black Friday)
" Support strategic launches
" Drive communications strategies to support our membership program Amazon Prime
" Successfully manage complex, fast-moving and unexpected communications
challenges and manage issues/media inquiries related to the Retail business in
Amazon Brazil
" Write strategic plans, messaging and press releases; pitch and secure top-tier
media, including print, broadcast and online outlets
" Act as a business partner to Amazon retail category leadership teams across key
areas
" Deliver strategic communications counsel to internal executives on both short
and long-term challenges and opportunities
" Build excellent relationships with key media outlets
" Effectively represent Amazon as spokesperson
" Collaborate with internal stakeholder teams globally
" Manage external PR and content development agencies We are open to hiring candidates to work out of one of the following locations:
Sao Paulo, SP, BRA BASIC QUALIFICATIONS
- 15+ years experience developing/implementing and evaluating brand communications
strategies
- Excellent Written and spoken English and Portuguese language skills
- Knowledge and understanding of Brazilian business cultures
- Extensive experience managing cross channel campaigns with strong media contacts
and social elements in consumer areas
- Experience with digital and social media as well as influencer
marketing/communication Issues management experience including development of
messaging and Q&A documents
- Strong understanding of measuring the impacts and benefits of communications
programs
- Experience in managing agencies and budgets
- University degree
PREFERRED QUALIFICATIONS
- Consumer communications expert with a demonstrated insight for what works for
a brand and a strong contact book
- Strategic and creative ensures that communications activity delivers against
business objectives and articulates key messages while being inspiring and
thinking big
- Tactically aware knowledgeable about whats going on in the media, social
media and on the site and combine those areas for maximum communications benefit
- Proactive in the extreme enjoys taking responsibility and making things happen
- Organized able to juggle multiple projects simultaneously while managing
essential admin work
- Acts as a leader able to inspire agencies to deliver and demonstrate
responsibility for communications to senior managers
- Adaptable able to work in a corporate environment
- Collaborative team player with a willingness to work hard and roll up sleeves to
get work done, even if outside the jobs scope.
- Moves fast strong bias for action but maintains exceptionally high standards
on the work and the results
- Experience gained within high-profile, customer facing organizations and
consumer brands, particularly within the retail/e-commerce industries.
- Upholds high standards for work and results
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal
opportunity employer and does not discriminate on the basis of race, national
origin, gender, gender identity, sexual orientation, protected veteran status,
disability, age, or other legally protected status.