Vaga de Product Marketing Specialist
1 vaga: | Publicada em 05/05
- A Combinar
Sobre a vaga
Tenchi is a Cyber Security company that is building innovative Saas Product
focused on Third-Party Cyber Risk Management. Our customers are some of the
largest enterprises in banking, payments, insurance and healthcare. Founded by
serial entrepreneurs and backed by a solid group of Institutional Investors , we
seek to disrupt this rapidly growing industry. Our company is 100% remote and
our team is spread across the globe , including Brazil, US, Canada, Argentina,
and Spain. We strive to get the best professionals in the field so our team can
build an amazing product focused on our clients needs.
Technology and Security, especially Cloud Security, are what define our
products and DNA . We seek people with a passion for what they do and who
believe that Security is essential to everything. We hire people of all kinds
from diverse backgrounds. What unites them is passion .
What will you do?
Structure key messages and value propositions to reinforce the product's strategic
positioning.
Conduct market research, competitive analysis, and pricing to identify
opportunities, trends, and the competitive landscape;
Map and manage the customer journey in collaboration with the Product Manager, UX,
and Customer Success teams, ensuring a constant focus on customer satisfaction and
retention.
Create product-focused marketing collaterals such as sales decks, battle cards,
data sheets and self-service product tours aligned with Tenchi Security's business
objectives;
Generate content such as blog posts, sales materials, sales battle cards, product
videos, and web and social media content, highlighting key messages, benefits, and
competitive differentiators;
Plan and execute marketing campaigns to promote and drive adoption of our product,
using multichannel strategies to effectively reach the target audience and support
our ABM strategy;
Develop and execute plans to launch new product features, in collaboration with
the Product Management, Sales and Corporate Marketing teams, including messaging,
positioning, and market entry strategies;
Ensure alignment with sales team or other stakeholders and in-depth understanding
of product differentiators and marketing messages;
Structure, monitor, and analyze product performance metrics/indicators to measure
success and identify opportunities;
What do you need to know?
Bachelor's degree in Marketing, Business, Communication or related areas;
5+ years of experience in enterprise SaaS, and product marketing (positioning,
branding, and marketing campaigns) with a proven track record of successful
development and execution;
Excellent written/verbal communication and project management skills;
Proactivity, collaborative work, hands-on approach;
Native English.
What will you find?
We are confident that you will have the opportunity to work with bleeding-edge
technologies in a nice environment where everyone strives to grow and learn .
We invest in our people in many ways, including on-the-job training and
exceptional development tools . We encourage scientific publications,
conference,and workshop participation, in our fields of expertise.
We offer an attractive compensation package with the opportunity to work from
anywhere in the world.
Find more about us on our website: