Vaga de Regional Marketing Manager
1 vaga: | Publicada em 30/04
- A Combinar
Sobre a vaga
We are looking for a passionate and results-oriented Regional Marketing Manager to
lead our marketing efforts in Brazil. You will be responsible for developing and
executing a comprehensive marketing strategy to drive brand awareness, lead
generation, and customer acquisition in this dynamic and growing market.
nWhat your day could consist of:
Develop and execute a regional marketing strategy that aligns with
ActiveCampaign's overall marketing goals, considering the unique needs of the
Brazilian market
Conduct market research and competitor analysis to identify opportunities and
develop competitive differentiation strategies, specifically highlighting
ActiveCampaign's strengths in marketing automation and sales engagement
Manage all aspects of the marketing budget for Brazil, including digital marketing
campaigns, events, and content creation
Oversee lead generation activities and work closely with the sales team to ensure
a smooth funnel from lead nurturing to customer acquisition
Develop and manage relationships with key media outlets and influencers in Brazil
Foster a strong brand presence in Brazil through online and offline marketing
channels
Track and analyze marketing campaign performance and make data-driven decisions
for optimization
Marketing Events
What is needed:
Minimum 5+ years of experience in B2B marketing, preferably with a focus on SaaS
companies
Proven track record of developing and executing successful marketing campaigns
Strong understanding of digital marketing channels (SEO, SEM, social media
marketing, email marketing, etc.)
Experience with marketing automation platforms is a plus
Fluency in Portuguese and English
Understanding of the Brazilian business landscape and marketing trends
Strong analytical and problem-solving skills
Excellent communication and interpersonal skills
n
About ActiveCampaign:
ActiveCampaign helps small teams power big businesses with the must-have platform
for intelligent marketing automation. Customers from over 170 countries depend on
ActiveCampaignâs mix of pre-built automations and integrations (including
Facebook, Google, WordPress, Salesforce, Shopify, and Square) to power
personalized marketing, transactional emails, and one-to-one CRM interactions
throughout the customer lifecycle.
As a global multicultural company, we are proud of our inclusive culture which
embraces diverse voices, backgrounds, and perspectives. We donât just celebrate
our differences, we believe our diversity is what empowers our innovation and
success. You can find out more about our DEI initiatives here.
ActiveCampaign holds the highest customer satisfaction rating among Marketing
Automation, E-Commerce Personalization, Landing Page Builders, and CRM solutions
on G2.com and is one of only a handful of software solutions with over 10,000
positive reviews. ActiveCampaign has also been named the Top Rated Email Marketing
Software on TrustRadius. Learn more and start your free trial at
ActiveCampaign.com.
Perks and benefits:
At ActiveCampaign, we prioritize employeesâ well-being and professional growth
by cultivating a culture centered on collaboration and innovation. When you join
our team, youâll not only have the opportunity to make a significant impact, but
also enjoy a range of benefits tailored to support your personal and career
development.
Here are some of the benefits we offer:
-Comprehensive medical and dental benefits paid 100% by ActiveCampaign for you and
your dependents
-Complimentary access to mental health resources through Calm and TELUS Health EAP
-Generous paid time off and leave of absence options
-Meal vouchers through Swile for office lunches and a home office stipend to cover
at-home workspace expenses
-Focus Wednesdays, where we dedicate one full day to no internal meetings and no
interruptions
-Access to professional development resources through platforms like Hone and
Udemy
-Baby swag for every baby born and/or adopted - we love to see our AC family grow!
-After five years of service, youâll be eligible for a four-week paid sabbatical
leave, accompanied by a sabbatical leave bonus
ActiveCampaign is an equal opportunity employer. We recruit, hire, pay, grow and
promote no matter of gender, race, color, sexual orientation, religion, age,
protected veteran status, physical and mental abilities, or any other identities
protected by law.
Our Employee Resource Groups (ERGs) strive to foster a diverse inclusive
environment by supporting each other, building a strong sense of belonging, and
creating opportunities for mentorship and professional growth for their members.
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