Vaga de Field Country Marketing
1 vaga: | Publicada em 07/05
- A Combinar
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This is Adyen
Adyen provides payments, data, and financial products in a single solution for
customers like Meta, Uber, H&M, and Microsoft - making us the financial technology
platform of choice. At Adyen, everything we do is engineered for ambition.
For our teams, we create an environment with opportunities for our people to
succeed, backed by the culture and support to ensure they are enabled to truly own
their careers. We are motivated individuals who tackle unique technical challenges
at scale and solve them as a team. Together, we deliver innovative and ethical
solutions that help businesses achieve their ambitions faster.
The Field Country Marketing will manage demand generation efforts in Brazil, and
build a robust marketing pipeline across a number of channels, including events,
digital and partnerships. This role will report directly to our VP of Marketing,
LatAm. The ideal candidate is an effective leader with proven management skills
and proven experience leading acquisition efforts. You are data-driven and have a
proven ability to develop, track and scale new marketing initiatives across all
channels. This is a highly matrixed role collaborating across the LatAm and Global
Marketing teams to deliver efficient acquisition strategy and tactics.
What Youll Do
Design and manage our acquisition marketing strategy in Brazil and Mexico to
ensure that objectives are met to maximum efficiency
Set and track our pipeline generation goals and ensure that we deliver a positive
ROI in the region
Build a fully integrated acquisition plan, from consideration to demand
generation, including advertising, online paid acquisition, events, ABM,
Partnership activities & SOW
Partner with the Sales Team on our commercial strategy and work cross functionally
on ABM and pipeline generation.
Optimize our ROI and budget to reach our targets. Work on increasing our Lead
quality and conversion rate. Find new, innovative ways to increase lead generation
Own budgeting and forecasting for acquisition, track budget spent, report in ROI
and Cost per Acquisition
Work closely with our VP of Marketing and Global Marketing team to scale our LatAm
activities, predict revenue and build our acquisition engine
Who You Are
8+ years of proven experience in marketing
Strong background in demand generation through physical and digital activities
Proven analytical mindset. Ability to tell a story with data, articulate whats
working and whats not, and set a clear path for data-driven optimizations
Proven experience delivering creative and successful marketing campaigns to build
pipeline generation
Ability to create relationships with stakeholders and maintain them up to day
Ability to travel domestically and internationally, 30%+
Our Diversity, Equity and Inclusion commitments
Our unique approach is a product of our diverse perspectives. This diversity of
backgrounds and cultures is essential in helping us maintain our momentum. Our
business and technical challenges are unique, and we need as many different voices
as possible to join us in solving them - voices like yours. No matter who you are
or where youre from, we welcome you to be your true self at Adyen.
Studies show that women and members of underrepresented communities apply for jobs
only if they meet 100% of the qualifications. Does this sound like you? If so,
Adyen encourages you to reconsider and apply. We look forward to your application!
Whats next?
Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to
get back to you regarding your application within 5 business days. Our interview
process tends to take about 4 weeks to complete, but may fluctuate depending on
the role. Learn more about our hiring process here. Dont be afraid to let us know
if you need more flexibility.
This role is based out of our Sao Paulo office. We are an office-first company and
value in-person collaboration; we do not offer remote-only roles.