Vaga de Global Distributor Marketing Lead - São Paulo

" Design, implement, and communicate the Global VAD Marketing go-to-market strategy across each of the priority areas; Demand Generation for Partners, Progressing opportunities in pipeline, New Partner Acquisition/Expansion & Partner Enablement. " Collaborate across Geography teams (Americas, APAC, EMEA, Japan) to develop quarterly marketing plans with the Distributors to meet and exceed revenue objectives. " Dedicated marketing counterpart to Global VAD Managing Directors to partner and create global programs aligned to Channel Sales business objectives. " Acts as Subject Matter Expert (SME) to both educate and advise the Distributor on marketing resources (inclusive of Co-Marketing) and best practices as well as bring the voice of the Distributor and Partners back to IBM. " Develop Global Marketing programs (both targeted and at scale) to align to IBM strategic priorities, including product-led-growth, AI for Business, and acquiring new clients. " Advocate for, influence, and integrate Business Partners into IBM led marketing tactics and events to achieve economies of scale. " Utilize data and tools to track global VAD performance and analyze results to optimize campaigns.