Vaga de Insights Manager - RGM (Revenue Growth Management)
1 vaga: | Publicada em 01/05
- A Combinar
Sobre a vaga
You will support our growth and the delivery of excellent business results. You
will be responsible for converting in-depth shopping and retail environment
insights into category, retail and customer strategies and recommendations. Also,
you will have the responsibility to ensure shopping is integrated into marketing
plans and programs as well as supporting the cross-category shopper insights
agenda.
How you will contribute
You will:
Be responsible for developing consumer selling stories using the consumer
segmentation framework as its data foundation
Provide strong guidance to stakeholders on the principles and uses of consumer
segmentation to unearth actionable, growth oriented insights at a retail level
Curate an advantaged level of social intelligence to uncover rich cultural trends,
snacking moments, brand Identify and leverage growth opportunity in retail
environment for the area of geographic responsibility
Generate behavior changing insight and identify effective levers of engagement
Continuously optimize business through data, tracking, learning
Drives action oriented insights on innovation, communication and brand growth
imperatives to shopper, customer and net revenue planning teams
What you will bring
A desire to drive your future and accelerate your career with experience and knowledge in:
Experience in using retailer / customer data, shopper insights and analytics to
develop compelling retail customer plans ideally in the FMCG/CPG industry
High proficiency in base business tools (Excel/PowerPoint), with expertise in data
modelling with data visualization tools (experience with Tableau is a must)
In-depth knowledge in analyzing and creating visualizations of large amounts of
data
Experience in presenting to retailer teams, and in negotiation planning/joint
business planning
Strong knowledge and usage of market segmentation models
Proven track record in persuasively influencing and aligning key customers and
business stakeholders in a highly matrixed organization
Able to partner well with marketing, sales and external agencies
More about this role
What you need to know about this position:
What extra ingredients you will bring:
Education / Certifications:
Job specific requirements:
Travel requirements:
Work schedule:
No Relocation support available
Business Unit Summary
Mondelz Brasil is Mondelz Internationals fourth largest operation in the world, with approximately 7,500 employees proudly producing, selling and distributing some of the most beloved brands of chewing gum, candies, powdered beverages, cream cheeses, chocolates, cookies and desserts in Brazil. We make the Brazilians favorite products such as Bis, Lacta, Oreo, Club Social, Sonho de Valsa, Trakinas, Trident, Halls, Royal, Tang and many others. We are truly part of the lives of Brazilians:
You can find our mouth-watering products in more than 700,000 points of sale and
we are present in more than 92% of Brazilian homes. Our factories are located in
Vitória de Santo Antão, in the state of Pernambuco, and Curitiba, in the state of
Paraná. We are also home to one of the company's 11 technology centers around the
world, responsible for research and development, so we can continue to create new
and innovative products, offering the right snack for the right time, done in the
right way.
Mondelz International is an equal opportunity employer and all qualified
applicants will receive consideration for employment without regard to race,
color, religion, gender, sexual orientation or preference, gender identity,
national origin, disability status, protected veteran status, or any other
characteristic protected by law.
Job Type
RegularShopper InsightsInsights